This Knights of Columbus regional commercial was named a multiple winner in the second round of judging for the 33rd annual Telly Awards. Check it out:
It was awarded with:
- silver for “cause marketing” (the highest honor)
- bronze for “videography/cinematography”
- bronze for “fund raising and appeals”
- bronze for “public service”
About the commercial (from Knights of Columbus website)
Produced in the spring of 2011, the Healing Haiti's Children commercial helped raise awareness of this innovative charitable program in the lead up to the October 2011 “Haitian Inspiration Tour.” The commercial ran on regional networks in conjunction with an east coast tour of Team Zaryen, a Knights of Columbus sponsored Haitian amputee soccer team. Team Zaryen provided soccer clinics for US wounded warriors and performed demonstrations at Major League Soccer games in Washington, D.C. and New York City.
Earlier this year, the Knights also won two bronze Tellys for its Presidents' Day 2012 commercial seen below:
Nearly 11,000 entries were reportedly submitted to the Telly Awards which honors TV commercials and programs, online commercials, video and film.
A Pennsylvania advertising firm won a silver in the “not-for-profit” category for a 2011 branding campaign that it did for Holy Spirit Health System. Holy Spirit Health System is a community Catholic health system sponsored by the Sisters of Christian Charity